PR & Media Relations Manager: Up to £38k

[Bright Green Talent]

upport the Heads of Corporate Affairs and Marketing of this pioneering Fairtrade company in creating and implementing their PR and Media Relations strategy


Our client is one of the UK’s most successful ethical businesses, and practiced Fairtrade methods before the Foundation’s mark was introduced in the UK. Today its work spans continents, affects the lives of thousands and inspiring countless others with their passionate and committed approach. This is an opportunity to expand the reach of this pioneering organisation, for the benefit of countless communities in developing countries.

The job…

* Leading the creation and implementation of an integrated PR and Media Relations strategy to drive sales and Company/Brand recognition across Corporate, Consumer, Trade, International and Food Service divisions; ensuring the company’s communications are targeted in content, delivery, and audience; working to ensure consistency of messaging
* Working to develop and implement a proactive annual media relations plan across all stakeholders
* Being the first point of contact and building relationships within the media as a key stakeholder group; evaluating and reporting on press coverage and promotional activities, budgets and return on investment
* Leading the process to agree the company’s ‘house style’ and ensure that all communications reflect it
* Supporting internal communications; effectively managing external agencies; identifying and managing PR projects including the company’s approach to Fairtrade fortnight; planning and going on media trips abroad, leveraging media opportunities with partner organisations.


You…

* Have a good working knowledge of spoken Spanish
* Have a minimum of 5 years PR and strategy experience, and a track record of effectively utilising the whole range of communications: advertising & PR, networks and databases, direct marketing, digital & viral marketing, sponsorship & competitions, promotions and events etc, according to business need.
* Extensive experience of working with and managing PR agencies, as well as the press
* Are curious, energetic, and imaginative
* Have strong organisational skills
* Have commercial experience, ideally with the food service sector and the supermarket scene
* Are flexible and able to respond quickly to changing situations
* Have excellent influencing skills, and the ability to influence and enthuse across many groups at all levels.
* Are a team player who thrives in the context of cross-team working
* Are a skilled people manager, and are able to motivate directly and indirectly managed teams.
* Are deeply passionate about Fairtrade.


Location: London

If you’d like to be considered for this position, please contact us here, with the following job reference included in the subject: PR and Media Relations Manager 10399