CSR & Communications: Interview with the International Business Leadership Forum (IBLF)

Several weeks ago I was invited by the International Business Leadership Forum (IBLF) to give an interview about the importance of communications in Corporate Social Responsibility (CSR).

I talked about the fact that a company’s lack of attention to responsible business and open communication can have a disastrous impact on sales, share value and competitiveness. Furthermore I pointed out the importance of transparency and accountability in the business sector and explained how I envisaged the CSR communications arena progressing a few years from now.

Expert Insight: Fabian Pattberg, sustainability, CSR and social media expert from Shivvy Jervis, IBLF on Vimeo.

Please let me know what you think and if you agree or disagree with any of the points raised.

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